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Social Media & Marketing During the Pandemic and Beyond

Social Media & Marketing During the Pandemic and Beyond

In this presentation, Bob Cargill will talk about the importance of authenticity and immediacy in marketing, especially as witnessed during this pandemic. He will share a handful of examples of businesses and organizations that have pivoted during these tough times,...
Power Up Your LinkedIn Profile with Projects and Publications

Power Up Your LinkedIn Profile with Projects and Publications

In this last week of the LinkedIn #5DayChallenge, we are discussing the “Projects” and “Publications” sections. The Publication section is a great place for your evergreen blog content. In fact, if you have any of the following content, add it:...
Making Your Experience Stand Out

Making Your Experience Stand Out

Week 4 is all about creating a rocking Experience section. This is the one area that closely resembles your resume. However, we’re not trying to duplicate your resume, we’re trying to make sales or get hired. So you’ll need to take it up a notch! In...
Tell Your Story with a Branded About

Tell Your Story with a Branded About

It’s Week 3 of the #5DayChallenge on LinkedIn. This time we’re focusing on our Summary now called the “About” section. We’ll be discussing two key components of your “About”. First we’ll discuss what to say and then...