Market traction is hard when everyone is trying to ignore you. Somewhere between 85% and 95% of startups fail, and for the same reason: they aren’t able to attract the attention of the people they think of as customers. Based on deep experience with dozens of startups over 20 years, this 10-part series will teach founders, CEOs, and investors 10 things they can do to tilt the go-to-market odds in their favor.

For week 1, we’re discussing one of the most overlooked truths any startup faces: No one eagerly awaits your message. Attracting customers ain’t easy, but this session will give you a few tips and tricks worth trying.

To participate, sign up by August 25th here: https://tinyurl.com/ywtk3mar