Exploring the Power of Creativity in the Era of Gastronomic Innovation

In-person session | Learn, Engage

March 21, 2024 | 5:45 PM - 6:15 PM
Room: Havana Room

Joo Youl Lee from the Master’s in Gastronomic Sciences and María José Camacho from Chew Innovation, will lead a captivating lecture that examines how innovation and creativity serve as essential catalysts for success in gastronomic projects.Drawing from real-life cases in both the Master’s in Gastronomic Sciences program and Chew Innovation, this session will showcase how seemingly limiting factors in projects can ultimately become their most valuable assets. Through insightful analysis and practical examples, attendees will gain a deeper understanding of how creativity and innovation can drive forward-thinking gastronomic initiatives and propel the industry into new realms of excellence.

Don’t miss this opportunity to uncover the secrets behind successful gastronomic projects and harness the power of creativity to ignite innovation in your own culinary endeavors. Join us for an inspiring exploration of the limitless possibilities that lie at the intersection of creativity and gastronomic innovation.





March 21, 2024