Learning your Business Story is essential… and not enough. Join the Pulitzer Prize-winning former NPR journalist Dan Grech of BizHack Academy to discover your personal motivation for running your business and its core purpose in the world. In this 60-minute interactive session, you'll workshop your Business Story and learn how it supports The Lead Building System, BizHack's proven methodology for small business marketing that has helped hundreds of businesses like yours. Whether you're B2B or B2C, selling products or a service, your Business Story is the foundation of your digital marketing. This session will give you a step-by-step playbook for marketing strangers online. Join us to bring to light your origin story and understand how to communicate it effectively to the world.