ZIRUI is a beauty packaging platform that serves the modern active lifestyle that is always on the go.

After returning from her travels and experiencing another mishap with her beauty products leaking everywhere in her suitcase, Regina set out to create a better solution. During her junior year in college, she began to prototype a product that combined functionality with beauty. She received support from her school’s entrepreneurship center and a local collegiate accelerator to help with the initial ideation of her product, and since then has run a successful Kickstarter campaign, and plans to expand the product line.

Watch the video below to learn more about Regina and ZIRUI:

ZIRUI was recognized as a ‘Startup to Watch’ by StartHub, a program of the Venture Café Foundation. You can learn more about ZIRUI in our insider interview with Regina here.

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Want to know more? Visit https://myzirui.com/

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The video series features startup founders and executives from the Venture Café Foundation community. Our goal is to capture more startup stories from the community as well as get more impact stories on how our programs at the Venture Cafe Foundation have been useful or helpful for you along your journey.

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